France No Longer Defines Global Wine Culture. Can It Adapt?

Publicado: 12 enero 2024 a las 1:00 pm

Categorías: Vivino

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France No Longer Defines Global Wine Culture. Can It Adapt?

Beret, baguette, and bottle of wine. It’s a caricature we all know well. And without that bottle? Well, it just wouldn’t be French, now would it?

Wine and France are synonymous in our collective cultural understanding of the world. And it used to be that if one wanted to become a great winemaker — or any sort of authority in the wine realm — all roads went through France. The country’s acclaimed regions and lionized producers were considered the apex of wine and cultural aspiration.

Likewise, the country has dominated not only global markets and winemaking methods, but global plantings over the past century. Almost all the wine grape varieties we’ve come to know and love — CabernetMerlotPinot NoirChardonnay, and Sauvignon Blanc, just to name a few — are essentially of French origin. They’ve sat atop the wine world for so long now that continued French dominance is assumed.

https://vinepair.com/articles/wine-world-expands-away-from-france/Source